Matilda Lacombe

Biography

Mathilde, the co-founder of AIME. I am French, I have 3 kids and I have been a beauty entrepreneur for more than 10 years. I love what I do!

Mathilde, the co-founder of AIME. I am French, I have 3 kids and I have been a beauty entrepreneur for more than 10 years. I love what I do! 

- What does beauty mean to you and what connection does it have with your facet as an entrepreneur?
What is beauty for you and what connection does it have with your facet as an entrepreneur? 

One of our mottos at AIME is: "It's not about being the most beautiful person, it's about being the healthiest version of yourself." And I truly believe that. Taking care of your skin is taking care of yourself first. Our body is our home, and if we are happy and aligned with ourselves, it truly shows and radiates. That is why I am so passionate about what we do and create.
One of our motto at AIME is "It's not about being the most beautiful, it's about being the most healthy you". And I truly believe that. Taking care of your skin it's taking care of yourself first. Our body is our home and if we are happy, aligned with ourself it truly shows and radiates. That's why I am so passionate about what we do and create. 

“It's not about being the most beautiful person, it's about being the healthiest version of yourself”

- Is there any anecdote during the creation of Aime that left a mark on you?
Any anecdote during the creation of Aime that has marked you? 

Before we launched AIME four years ago, the nutricosmetics industry was not what it is today. It wasn't a "sexy" business and people were a bit skeptical about the idea. Therefore, the fact that so many women have trusted us to take care of their skin and well-being from day one is very rewarding!
Before we launched AIME four years ago, the nutricosmetics industry wasn't what it is today. It was not a "sexy" business and people were a bit sceptical about the idea. So, the fact that so many women trusted us with their skin and well-being from day one is so rewarding! 

“That so many women have trusted Aime to take care of their skin and well-being is very rewarding”

- What is the best advice you have been given throughout your professional career?
What is the best advice you have been given throughout your professional career?

Trust your gut. If something doesn't feel right, don't force it. I've learned not to listen too much to other people's opinions. I trust my vision and I know what my mission is.
Trust your gut. If something doesn't feel right, don't force it. I've learned not to listen too much to other's opinions. I trust my vision and I know what my mission is.  

- Who are your beauty icons?
Who are your beauty icons?
I love Julianne Moore, Kate Winslet; women who are aging very well and in a healthy way. They radiate in themselves because of the confidence and happiness they transmit. It's inspiring.
I love Julianne Moore, Kate Winslet, women that are aging so well and in a healthy way. They have a radiance about themselves that comes from confidence and happiness. It's inspiring.

- A foolproof trick or product
A foolproof trick or product
SPF. It is the number one beauty product that every woman should have. I use SPF every day, even when the weather is grey and rainy. When our customers or my followers ask me what is the best anti-aging product, I always tell them it is SPF and a preventive lifestyle.
SPF. It's the number one beauty product every women should have. I wear SPF every single day even when it's grey and rainy. When our customer or my followers ask me what's the best anti-aging product I always tell them it's SPF and a preventive lifestyle.

- What is your morning routine?
What is your morning routine?
I wake up around 6:30 am, before the rest of the house, so it is “my time.” I try to exercise as soon as I wake up; it puts me in a good mood. I dry brush, take a cold shower, take my supplements (Hair & Scalp Boost to help my hair grow and, French Glow, the best for my rosacea), get dressed, and then it's time to be with the kids and take my train to Paris!
I wake up around 6:30 am, before the rest of the house so it's my "me time". I try to workout as soon as I wake up, it puts me in a good mood. I dry brush, cold shower, take my supplements (Hair & Scalp Boost to help grow my hair, and French Glow the best for my rosacea) get dressed and then it's time for the kids and to catch my train for Paris!

- How do you take care of beauty from the inside?
How you take care of your beauty from the inside?
I take my supplements every day. It's the key to seeing results. We created products that are easy to incorporate into daily life: I put my Omega Glow oil full of omegas on my avocado toast and salads, I drink a Matcha Glow almost every day to get my daily dose of collagen, I go to bed before 10:00 pm, I exercise, I love cooking with my husband... These are the little things that have a big impact!
I take my supplements everyday. It's the key to see results. We created products that are easy to incorporate in your daily life: I put my Omega Glow oil full of omegas on my avocado toast and salads, I drink a Matcha Glow almost every day to have my daily dose of collagen, I go to bed before 10pm, I exercice, I love to cook with my husband...it's all the little things that make a huge impact!